AI Insights · Timothy · April 2025
Top 5 Personal Finance Apps in Belgium: Q1 2025 Performance
Explore the trends in downloads, revenue, and active users for the top personal finance apps in Belgium during the first quarter of 2025, with data from Sensor Tower.
In the first quarter of 2025, the personal finance app market in Belgium saw diverse performance trends among the top five applications on a unified platform. Here's a closer look at the key metrics for each app, based on data from Sensor Tower.
Splitwise saw a consistent increase in revenue, reaching approximately $1.1K by early March. Downloads fluctuated, with a notable increase to around 3.1K in late March. Active users remained robust, peaking at 142K in late February.
Bilance - Your Money & Budget experienced a gradual recovery in revenue, starting at $1.8K and ending the quarter at $1.7K. Downloads spiked to 1.1K in mid-March, reflecting increased user interest.
YNAB maintained stable revenue, with a peak of $1.1K in late February. Although downloads were relatively low, active users consistently hovered around the 1K mark, indicating a loyal user base.
Spendee Budget App & Planner showed varied revenue, peaking at $601 and ending March with $467. Downloads remained steady, while active users peaked at 1.1K in late March.
Finary: Budget & Money Tracker exhibited a significant revenue jump to $1.1K by the end of March. Downloads increased significantly to 672 in the same period, with active users reaching a high of 6.8K in late March.
For more detailed insights and data, visit Sensor Tower's platform.
